- Information for California Residents
- Categories of Non-Sensitive Personal Information
- Categories of Sensitive Personal Information
- Use of Personal Information
- Disclosing Personal Information
- Exercising Your Personal Information Rights
- Notice of Right to Opt-Out of Sale/Sharing for Targeted Advertising
- Profiling
- Notice of Right to Limit the Use of Sensitive Personal Information
- Children’s Data
- Authorized Agent Requests
- Contact Us
Information for California Residents
We collect Personal Information from California residents and comply with the California Consumer Privacy Act and related laws and regulations (“California privacy laws”). In addition to our general Privacy Notice available, this California Privacy Notice applies to California residents (“users,” “you,” or “your”).
For the purposes of this California Privacy Notice, “Personal Information” means information that is linked or reasonably linkable to a particular individual or household. However, the following categories of information are not Personal Information:
- Publicly available information;
- De-identified or aggregated data; or
- Information otherwise excluded from the scope of California privacy laws.
This Privacy Notice provides the following information to California residents:
- Categories of Personal Information we collect;
- Purposes for which we use Personal Information;
- Categories of Personal Information we disclose to third parties;
- Categories of third parties to which we disclose Personal Information; and
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Consumer rights under California privacy laws and how to exercise those rights, specifically including:
- The rights to access, correct, or delete their Personal Information;
- The right to limit the use of their Sensitive Personal Information in certain circumstances; and
- The rights to opt out of targeted advertising, sales of Personal Information, or profiling.
Categories of Non-Sensitive Personal Information
The table below outlines the categories of Personal Information Denodo Technologies Inc. collects about California residents and whether and how they are disclosed to third parties.
We collect Non-Sensitive Personal Information from the following sources:
- Directly from our users
- Inferences from your activity on our websites, content engagement, and information you provide to us
- From our affiliates (“affiliates” are businesses that share common ownership with Denodo Technologies Inc.)
- From our business partners (“business partners” are companies with which we have a pre-existing commercial relationship)
- From our advertising partners
- From data brokers (“data brokers” are companies engaged in the business of buying or collecting Personal Information and selling it to other businesses)
Category of Personal Information:
|
|---|
| Examples |
| Identifiers may contain the following: Cookie IDs, name, phone number, and hashed email addresses. |
| Purpose(s) for Collection |
| Online analytics, advertising, compliance with statutory obligations, fraud prevention, to contact you, and to improve website functionality. |
| Targeted Advertising |
| We may disclose this information with advertising partners for targeted advertising purposes. |
| Sale |
| This information is not sold to third parties. |
| Other Disclosures |
| This information may be disclosed to Business Partners, Processors, Affiliates, and Advertising Partners. We disclose Identifiers to enable our Processors to provide services for which we have contracted them to provide without using the information for their own purposes, joint marketing efforts, and compliance with applicable laws. |
| Retention Period |
| We retain this information until the user deletes their account, after which it is retained only to the extent required by applicable law or for purposes of preventing fraud. |
Category of Personal Information:
|
| Examples |
|
Inferences may contain the following: We might infer where someone works based on their email address, whether our software offering and related services might be of interest to them based on their job title or place of employment, number of visits to our websites or access to resources published on our websites, etc. |
| Purpose(s) for Collection |
| Providing personalized content and advertising |
| Targeted Advertising |
| We may disclose this information with advertising partners for targeted advertising purposes. |
| Sale |
| This information is not sold to third parties. |
| Other Disclosures |
| This information may be disclosed to Processors, Affiliates, Advertising Partners, and Business Partners. We disclose Inferences to enable our Processors to provide services for which we have contracted them without using the information for their own purposes, joint marketing efforts, and compliance with applicable laws. |
| Retention Period |
| We retain this information until the user deletes their account, after which it is retained only to the extent required by applicable law or to prevent fraud. |
Category of Personal Information:
|
| Examples |
| Imprecise Geolocational Information may contain the following: locational information that is less precise than 1/3 mile (i.e., a radius of 1,750 feet). |
| Purpose(s) for Collection |
| To enable our Processors to provide services for which we have contracted them, without using the information for their own purposes, joint marketing efforts, and compliance with applicable laws. |
| Targeted Advertising |
| We may disclose this information with advertising partners for targeted advertising purposes. |
| Sale |
| This information is not sold to third parties. |
| Other Disclosures |
| This information may be disclosed to Processors, Affiliates, Advertising Partners, and Business Partners. We disclose Imprecise Geolocational Information to enable our Processors to provide services for which we have contracted them, without using the information for their own purposes, joint marketing efforts, and compliance with applicable laws. |
| Retention Period |
| We retain this information until the user deletes their account, after which it is retained only to the extent required by applicable law or to prevent fraud. |
Category of Personal Information:
|
| Examples |
| Commercial Information may contain the following: products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
| Purpose(s) for Collection |
| To enable our Processors to provide services for which we have contracted them, without using the information for their own purposes, joint marketing efforts, and compliance with applicable laws. |
| Targeted Advertising |
| We may disclose this information with advertising partners for targeted advertising purposes. |
| Sale |
| This information is not sold to third parties. |
| Other Disclosures |
| This information may be disclosed to Processors, Affiliates, Advertising Partners, and Business Partners. We disclose Commercial Information to enable our Processors to provide services for which we have contracted them, without using the information for their own purposes, joint marketing efforts, and compliance with applicable laws. |
| Retention Period |
| We retain this information until the user deletes their account, after which it is retained only to the extent required by applicable law or to prevent fraud. |
Categories of Sensitive Personal Information
We do not Process any categories of Sensitive Personal Information.
Use of Personal Information
We use Personal Information for the purposes described in our general Privacy Notice (see https://www.denodo.com/en/privacy-notice). Personal Information may also be used or disclosed as otherwise permitted or required by applicable law.
Disclosing Personal Information
We disclose Personal Information to the following categories of third parties:
- Processors (also referred to as “Service Providers” or “Contractors” in California law): We use processors to securely handle Personal Information on our behalf for our business purposes and only on our instructions. California privacy laws and our contracts with these companies prevent them from using your Personal Information for their own purposes.
- Affiliates: We may disclose your information to our affiliates, subsidiaries, and representatives as part of providing our services.
- Our Analytics and Advertising Partners: We use analytics services to collect and process certain data and to provide you with relevant advertising. These services may also collect information about your use of certain other websites, apps, and online resources.
- Our Business Partners: We may disclose relevant Personal Information to our business partners to provide you with exclusive offers for products and services that may interest you.
See the table above for more details about how different categories of Personal Information are disclosed.
We do not sell Personal Information to anyone.
Exercising Your Personal Information Rights
California residents have the following rights under California privacy laws:
- The right to know the Personal Information we have collected about them, including the categories of sources from which we collected the Personal Information, the purpose(s) for collecting, selling, or sharing your Personal Information, and the categories of third parties to whom we have disclosed your Personal Information;
- The right to correct or delete Personal Information;
- The right to limit the use of Sensitive Personal Information in certain circumstances;
- The rights to opt out of targeted advertising, sales of Personal Information, or profiling; and
- The right not to receive discriminatory treatment for exercising their privacy rights.
If you are a California resident, you can submit a request to exercise your personal data rights under California privacy laws by sending an email to privacy@denodo.com with the subject line ‘Privacy Rights Request’ OR visit our online portal at https://www.requesteasy.com/6440-9478. Denodo Technologies, Inc. also processes Opt-Out Preference Signals frictionlessly in compliance with California law. You can send an Opt-Out Preference Signal for our business to process frictionlessly by visiting our website using a device or browser that broadcasts commonly used and recognized Opt-Out Preference Signals, such as the Global Privacy Control. We will apply the Opt-Out Preference Signals we receive to the browser or device that sent the signal.
To protect your privacy, we may need to authenticate your identity before we respond to your rights request. We will verify your identity by sending an email to your email address on file with a link to click. We may ask you for additional information as part of this process, including confirmation of a data point maintained by us. If you do not complete the verification process, we may be unable to process your request. Any information you provide to authenticate your identity will only be used to process your rights request and not for any other purpose. If you have a password-protected online account with us, we may require you to submit your rights request securely through that account. Please be aware that we do not accept or process rights requests submitted through other means.
We will respond to your rights request within 45 days (or 15 days for requests to opt-out of the sale of Personal Information, requests to opt-out of targeted advertising, and requests to limit the use of Sensitive Personal information), though in certain cases we may inform you that we will need up to another 45 days to act on your request. If we suspect fraudulent or malicious activity on or from your account, we will delay taking action on your request until we can appropriately verify your identity and the request as authentic. Also note that each of the rights are subject to certain exceptions.
We reserve the right to decline to process, or charge a reasonable fee for, requests from a California resident that are manifestly unfounded, excessive, or repetitive.
Notice of Right to Opt-Out of Sale/Sharing for Targeted Advertising
California law gives California residents the right to direct a business that “sells” or “shares” their Personal Information to stop selling and/or sharing their Personal Information at any time. California law defines “selling” as exchanging Personal Information with a third party for money or anything of value, and it defines “sharing” as disclosing Personal Information to a third party for use in conducting “cross-context behavioral advertising,” also referred to as “targeted advertising.” An example of targeted advertising is displaying advertisements to a person in which the advertisement is selected based on Personal Information obtained from their activities over time and across non-affiliated websites or applications to predict their preferences or interests. In certain situations and as detailed above, we share, for targeted advertising, Personal Information with third parties. You can opt out of the sharing of your Personal Information by sending an email to privacy@denodo.com with the subject line ‘Privacy Rights Request’ OR visit our online portal at https://www.requesteasy.com/6440-9478.
Notice of Right to Limit the Use of Sensitive Personal Information
You have the right to limit some uses of Sensitive Personal Information. In general, you may direct companies not to use Sensitive Personal Information except as necessary to provide goods or services you have requested or other exempt purposes. However, Denodo Technologies Inc. does not Process any Sensitive Personal Information.
Children’s Data
We do not knowingly collect or use the Personal Information of children under 18. If you believe that we have collected the Personal Information of a child under 18, please contact us at privacy@denodo.com.
Authorized Agent Requests
California privacy law allows you to designate an authorized agent to make a rights request on your behalf. Your authorized agent may submit such a request by following the same method described above in the section titled Exercising Your Personal Information Rights. We may require verification of your authorized agent’s authority in addition to the information we require for verification of your identity.
Contact Us
If you have any questions or concerns regarding this California Privacy Notice, contact us at privacy@denodo.com.
Last updated: March 21, 2025